THE CHALLENGE
Our task was to create a metasite for the launch of VALORANT Esports 2023 format reveal. While the client provided the must-have content, it was on us to find the most effective, user-friendly, and elegant way to seed that info to our users.
DESIGN SOLVE
Using a work-in-progress brand kit, we built the information architecture and visual language from the ground up. Departing from previous blog or article-style reveals, we made sure each infographic had a bespoke touch.
AGENCY: Thinkingbox
CREATIVE DIRECTION: Andy Burdin
DESIGN: Annie Myron
DEVELOPMENT: Luke Jensen, Snowie Wong